Kaja Beauty recently collaborated with LoveShackFancy to present their stunning Spring 2025 collection during New York Fashion Week. On the runway, the combination of playful beauty and quirky fashion caught the attention of consumers.
This partnership combines Kaja Beauty’s K-beauty ethos with LoveShackFancy’s romantic aesthetic. Celebrity makeup artist Nam Vo created the beautiful look, highlighting a dewy finish that matches the ethereal qualities of LoveShackFancy’s designs. The models showed off their glowing skin, highlighted by Kaja Beauty’s signature products, including shimmering eyeshadow and soft berry blush. The unique lip look featured an inverted popsicle effect, which helped enhance the romantic, dreamy vibe of the entire collection.
Brian Murdoch, general manager of Memebox Corporation, said: “We are thrilled to partner with LoveShackFancy for their Spring 25 runway show. This collaboration perfectly aligns with Kaja’s mission to bring playful and innovative beauty to life. “We are passionate about working with incredibly talented people.” It was a great opportunity for Nam Vo to create these amazing and fantastical looks to showcase the versatility and creativity of our products. ”
