October 28, 2024, 9:51 AM |Written by Adam Shaw |No Comments
A new ad in Bangkok introduces Gother, a new Thailand travel platform that puts Thais’ unique interests at the forefront. Gozer understands the diverse travel aspirations and cultural insights of today’s Thai travelers. Whether you’re looking to visit sacred sites for spiritual blessings, jet overseas for a beauty and health retreat, or dive into Thailand’s stunning underwater world, Gozer has it all.
Today’s world is as diverse as people’s interests, and Gother’s latest campaign leverages this diversity through a powerful and iconic concept. The campaign features multiple characters representing different travel interests, symbolizing how Gother caters to the unique desires of every traveler. Whether you’re wondering where to go or what to do, Gother has the perfect trip for you.
The name “Gosar” is a clever play on words, similar to the Thai word gosar, which means “Let’s go!” In Thai: I encourage people to travel, no matter how heavy life feels. Gother offers everything you need for your next adventure, including travel packages, flights, hotels, and even car rentals.
With the slogan Find your perfect trip on Gother, the platform truly speaks to the hearts of Thai travelers, offering experiences tailored to their passions and tastes.
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Agency: New promotion of Bangkok
CCO and Founder: Thanannop Poonkrai
CSO and Founder: Kulvara Saisomboon
Strategic Manager: Sawanya Pattananarak / Rattanawadee Perumpuak
Managing Director: Aek Jitterwait
Group Account Director: Daranee Reuknumphet
Account Director: Crisada Chamboonchu
Creative Director: Ratapong Hoihonthong
Copywriter: Kamonrat Vongraksa / Nukjarin Ekkasert
Senior Art Director: Ekasit Wijitworaphon
Project Director: Pakpoum Surapongsanuluk
Production company: Leoland
Film director: Charin Sembundit
Executive Producer: Vorasak Rapsonbyun / Teerayut Pataranarakul
Film producer: Bonkoch Massacre
Director of Photography: Suttipong Kurumani
Assistant Director: Asada Dechapratya
Production Manager: Worada Pradit
Production Assistant: Tidatep Uttamoon
Production Design: Teeranet Jongaramrungrung
Prop Master: Pichippon Rusnon
Location Manager: 1.watcharapon saard
Stylist: Pruk Jaiton
Casting Director: Chutamal Hattapong
Editor: Mr. Charoenkorn
After Effects: Sittichai Rertititrakuru
Post producer: Tananun Shinrapasong
Colorist: : Thawatchai Chuaitan
Post Office: Emai Post Office
Sound mix: Narinta House