Channel 4 has focused on its popular daytime franchise Chateau DIY and festive Christmas spin-off series Chateau DIY, which has seen orders increase over the past two years.
Chateau DIY celebrates the trials, tribulations, and incredible transformations of those who restore ancient chateaus across France. Previously, main series have been ordered as half-hour episodes, but over the next two years orders have been expanded to 45 episodes for each series.
Streaming numbers for Chateau DIY Series 7 are up +30% across the series, and the show will also air on Channel 4’s 5pm slot in 2024, securing a peak audience rating of 8% and an average viewership increase across the series. The number of subscribers was 622,000, comfortably beating the channel benchmark of 480,000.
Geoff Hatfield Powell, who has led Chateau DIY since its inception and created each of its spin-offs, said: “Chateau DIY is a popular franchise that continues to be distributed across linear and streaming. As we move the brand to our North office and continue Spark Media North’s commitment to growing and nurturing unscripted creatives in the region, Joe I am very much looking forward to working with Jayne.”
The Chateau DIY brand also includes the More 4 spin-off series Chateau DIY: Living the Dream, which recently concluded its second series on the channel. The brand extension retells the story of one chateau from its creation to the present day…
“Cineflix Rights is the exclusive distribution partner for all Chateau titles.
Chateau DIY is available to stream on Channel 4.
