American Express India today announced a revamped suite of benefits for the Consumer Platinum Card®, offering cardmembers an enhanced combination of premium, travel and lifestyle benefits. The newly introduced benefits provide additional value across key categories including travel, dining and everyday convenience, creating an even richer experience for cardmembers. With new enhancements and existing exclusive features, the Platinum Card now offers cumulative value of over ₹450,0001 per year, including incremental value of over ₹1,40,000.
“For over 40 years, the Platinum Card has been a symbol of excellence and excellence in the premium card membership category,” said Puneet, Vice President, Acquisitions and Product Management, American Express Banking Corporation India.・Mr. Bhatia said. “With this latest refresh, we are meeting the aspirations of a new generation of cardmembers by offering new elite memberships, enhanced benefits and exclusive experiences that reflect their dynamic lifestyles. improve the responsive experience.”
Key highlights of the Enhanced Platinum Card:
Welcome Gift worth up to ₹60,0002: The welcome gift has been significantly enhanced from ₹45,000 to ₹60,000 (Taj Hotels/Postcard Hotels/Luxe Gift Card), making it even more valuable from the start. Three new elite memberships: Accor Plus Traveler, The Postcard Sunshine Club – Platinum, and I Prefer Titanium Three new complimentary memberships will be added to existing elite memberships – Marioott Bonvoy™ Gold Elite, Hilton Honors Elite Gold, and Radisson Rewards Premium, and complements the Taj Epicure. Additionally, we offer exclusive benefits such as luxury hotel stays, dining discounts and personalized service to enhance cardmember travel and lifestyle experiences around the world. Annual renewal benefits to ensure continued access to premium experiences. By renewing their card membership annually, card members receive annual renewal benefits worth up to ₹35,0003. These benefits include access to premium offers and discounts. As part of Ace by Times Prime, get a free digital subscription to The Wall Street Journal+Mint, Vogue, Conde Nast Traveler, SonyLiv Premium, Disney+ Hotstar and up to ₹45,000 worth of premium lifestyle and entertainment benefits will be done. Up to ₹8,000 off on the latest Apple products: Every time cardmembers purchase the latest Apple products online (apple.com) or in-store, they will receive up to ₹8,000 instant cashback. Book 2 consecutive nights in a club room or suite at The LaLiT Hotel and get your 3rd night free at The LaLiT with discounts worth up to ₹30,000. 1+1 Movie Ticket with PVR INOX: An offer for entertainment lovers with free movie tickets and exciting offers on food and drinks. Special offers on everyday spending, including retail shopping, Uber rides, health and wellness services, pet care, and more.
In addition to these benefits, cardmembers will also continue to have access to existing benefits, services and benefits, including:
Enjoy unlimited access to over 1,300 airport lounges worldwide. 1 year free membership to dining apps: Get access to Zomato and EazyDiner for exclusive dining deals. Membership Perks That Never Expire 4: Flexible reward points that never expire. Free access to top golf courses. Comprehensive Insurance Coverage: Coverage of up to Rs 50,000,000, including overseas medical insurance worth $50,000. Global services and exclusive offers and discounts at luxury Taj and Oberoi hotels across the world.
With all the features it has to offer, the Platinum Card has an annual fee of ₹66,000 + applicable taxes. For Platinum Cardmembers who opened their accounts before October 8, 2024, the new annual fee will take effect on those Cardmembers’ annual renewal date.
Earlier this year, American Express in India updated its Platinum Corporate Card, and with this update to its Platinum Consumer Card, American Express now offers powerful benefits tailored to both individual consumers and businesses. .
Disclaimer: The views expressed in this article are those of the author and do not necessarily reflect the views of ET Edge Insights, its management, or its members.
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