San Francisco Travel Association, the official destination marketing organization for the city and county of San Francisco, announces a partnership with the Bay Area Host Committee, giving San Francisco Travel an executive representative seat on the BAHC Advisory Board.
San Francisco Travel is partnering with BAHC to spearhead efforts to bring scheduled sporting events to the region. The partnership builds on BAHC’s focus on events leading up to the 2025 NBA All-Star Game, Super Bowl LX in February 2026 and the 2026 FIFA World Cup that summer.
“San Francisco Travel is not just a partner, but the ultimate urban resource dedicated to promoting San Francisco as one of the world’s premier tourist destinations,” said Zaileen Janmohamed, President and CEO of BAHC. said. “It is an honor for the Bay Area Host Committee to help solidify San Francisco as a center of sports culture by hosting three major global sporting events in San Francisco over the next two years.”
The city has already announced activities and activations for NBA All-Star 2025. The San Francisco Museum of Modern Art’s “Get in the Game: Sports, Art, and Culture” exhibition features approximately 200 exhibits, along with six companion sports exhibits. The African Diaspora Museum will debut its “Love + Basketball” exhibit from February 5 to March 2, 2025, in conjunction with next year’s NBA All-Star Game.
“With an eye toward bringing these diverse global sporting events to our backyard, we are proud to showcase San Francisco as one of the world’s premier sports travel destinations,” said Anna Marie Presutti, president and CEO of San Francisco Travel. I’m focusing on that,” he said. . “Our city is ready to welcome sports fans from around the world, and we can’t wait to show them what a great host city they have chosen in San Francisco and the greater Bay Area region. ”