(Photo provided by Seoul City)
The 2024 Seoul Beauty Travel Week, which was held under the theme of “Discovering the True Beauty of Seoul,” attracted over 20,000 guests and concluded with the closing ceremony on September 29th.
Organized and hosted by the Seoul Metropolitan Government (SMG) every year starting in 2022, this event has the overarching theme of “Beautiful Life in Seoul” and is an opportunity for visitors and tourists to experience Seoul’s healthy and beautiful lifestyle. I have invited guests.
For the third time, this year’s Seoul Beauty Travel Week was held around Seoul Forest Park, one of Seoul’s most popular green spaces, and Seongdong-gu, one of the favorite destinations for today’s youth . The event featured over 50 parks, booths and local businesses offering experiences centered around rest, refreshment and rejuvenation.
One of the signature spots and the central location for the entire event and rest-themed activities, Seoul Forest Park features four outdoor stages and more that host a wide range of activities including yoga, meditation, and performances. A lounge area was provided. The park’s goal of creating an “urban rest forest” has been realized, including a Brooklyn Works picnic zone, a rest zone equipped with Yogibo bean bags, and a sleep zone. to provide.
(Photo provided by Seoul City)
Seongdong-gu’s local zone featured exhibitors from leading local companies such as Songjeong Books, DeepingOx, and More Store, introducing Seongdong-gu’s unique charms and experiences to visitors from all over Korea and the world. The Partners Zone hosted various brands and wellness-themed programs such as Yogibo, Haru Mind, and Poké All Day.
Kim Jeong-mi, a woman in her 20s who lives in Suwon, Gyeonggi Province, commented, “My friends and I hadn’t been to Seongdong-gu for a while, so when we heard about 2024, we decided to go back this weekend.” . Seoul Beauty Travel Week. We had a great time here doing things we hardly expected ourselves to do. ”
Park Chan-ho, a man in his 40s living in Seongdong Ward, explained as follows. “Now that the summer heatwave is over, my family and I were thinking of going on a day trip somewhere, but we realized that summer will arrive in 2024.Seoul Beauty Travel Week is our It’s held in my neighborhood, and I was happy to be able to spend some relaxing time here with my family without having to go far.
Jeon Seong-ho, a local cafe owner, said, “Seongdong-gu has become popular among young people these days, but with the 2024 Seoul Beauty Travel Week, the area seems to be even more lively and lively throughout the week.” he said. As a local business owner, I wish there were more programs like Seoul Beauty Travel Week to introduce visitors to the local community. ”
(Photo provided by Seoul City)
One of the event organizers said, “During this year’s Seoul Beauty Travel Week, there were nearly 20,000 visitors to Seoul Forest Park alone, demonstrating the high level of public interest.” A major K-beauty brand in Seongdong-gu The exhibition and special program at Amore Seisui, the company’s headquarters, received a great response from visitors. The special menu offered by OFTT in collaboration with Pulmuone seemed to attract even more guests. ”
Kim Yong-hwan, director of the SMG Tourism and Sports Bureau, said, “We believe this year’s event attracted many spectators because it provided an opportunity to enjoy something dynamic rather than static, music, nature, and new experiences.” “I look back.” The company of friends and loved ones. We will continue to develop more programs for Seoul Beauty Travel Week in order to communicate the unique charms of Seoul and promote the sustainable development of the local business scene. ”
Visit the official website www.seoulbeautytravel.com to learn more about this year’s Seoul Beauty Travel Week, signature spots and interesting local businesses dedicated to rest, refreshment and rejuvenation.
